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Cancellation service N°1 in United States
Contract number:
To the attention of:
Cancellation Department – Firstleaf
50 Technology Ct.
94558 Napa
Subject: Contract Cancellation – Certified Email Notification
Dear Sir or Madam,
I hereby notify you of my decision to terminate contract number relating to the Firstleaf service. This notification constitutes a firm, clear and unequivocal intention to cancel the contract, effective at the earliest possible date or in accordance with the applicable contractual notice period.
I kindly request that you take all necessary measures to:
– cease all billing from the effective date of cancellation;
– confirm in writing the proper receipt of this request;
– and, where applicable, send me the final statement or balance confirmation.
This cancellation is sent to you by certified email. The sending, timestamping and integrity of the content are established, making it equivalent proof meeting the requirements of electronic evidence. You therefore have all the necessary elements to process this cancellation properly, in accordance with the applicable principles regarding written notification and contractual freedom.
In accordance with the Consumer Rights Act 2015 and data protection regulations, I also request that you:
– delete all my personal data not necessary for your legal or accounting obligations;
– close any associated personal account;
– and confirm to me the effective deletion of data in accordance with applicable rights regarding privacy protection.
I retain a complete copy of this notification as well as proof of sending.
Yours sincerely,
13/01/2026
How to Cancel Firstleaf: Complete Guide
What is Firstleaf
Firstleaf is a wine club and subscription service that curates and ships personalised selections of wine based on member taste profiles. Members receive periodic boxes (typically six bottles, with a 12-bottle option available) and access member pricing in the Firstleaf wine store, along with a satisfaction guarantee and a wine concierge service. Firstleaf markets tiered plans that increase average retail value and member savings as you move up the tiers. Official plan descriptions and the service model are published on Firstleaf’s site, which also explains flexibility to change frequency, pause membership and the satisfaction guarantee.
How Firstleaf subscriptions work
From a financial perspective, Firstleaf operates on a recurring order model: members set a cadence for shipments (commonly 1, 2 or 3 months) and the service processes orders before charging and shipping. There is a short processing window before each shipment during which changes affect the upcoming billing cycle. Firstleaf documents that processed orders that subsequently ship may be subject to a restocking fee if returned or recalled.
In terms of value, introductory offers (a heavily discounted first box) are common, followed by regular club pricing that reflects ongoing member discounts. Because the introductory price is materially lower than regular prices, one practical risk is getting billed at the full recurring rate after the trial box unless action is taken inside the membership timeline.
Customer experience and cancellation feedback
What users report
Users reviewing Firstleaf report a mix of positive experiences with wine quality and negative experiences around billing and cancellation friction. Positive feedback often notes personalised selections and value versus retail. Negative feedback frequently highlights unexpected charges after an attempted cancellation, surprise restocking deductions when orders are returned, and the need to manage timing carefully around processing windows. Trustpilot and forum posts include members who praise the wine but complain about service interactions when disputing charges.
Recurring issues and practical takeaways
Recurring issues centre on timing and documentation: members who do not act before the processing cutoff can be charged for the upcoming box and may face a restocking fee if they try to reverse a processed shipment. Firstleaf materials reference a $25 restocking fee for orders that have entered fulfilment; converted to AUD using mid-market rates around early January 2026, that is approximately A$37 (approx). Members also note that credits and member benefits may expire when membership is closed, so the financial impact can be larger than the nominal cancellation amount. Monitor the processing timeline and keep records of any communications and confirmations.
Key timelines, fees and financial implications
Notice periods and cutoffs: Firstleaf indicates changes must be made before the order has processed to avoid being billed for that shipment. The practical implication is a short notice window prior to the scheduled ship/processing date; treat this as the critical financial checkpoint for avoiding charges.
Restocking and returns: If an order has been charged and processed, Firstleaf notes a restocking fee for recalled or returned orders. That restocking fee is shown as US$25 on help pages; converted to AUD it is approx A$37. From a budget viewpoint, that fee should be treated as a potential cost when timing cancellations near a processing window.
Satisfaction guarantee and credits: Firstleaf offers a satisfaction guarantee where individual bottles that do not meet expectations may be credited or replaced while membership is active. When membership ends, credits or member-only pricing benefits may expire. Consider the remaining value of member credits when weighing whether to pause or close a membership.
Documentation checklist
- Account snapshot: capture dates, next scheduled ship date and any plan tier shown on your account or order confirmation.
- Billing evidence: save the card statement showing charges and any invoice numbers for club orders.
- Order timeline: note the date/time you made a cancellation request and the processing window for the next shipment.
- Confirmation record: keep any written confirmation, reference number or acknowledgement you receive after cancellation (digital screenshots are valid).
- Credits log: list any store credits, bottle credits or promotional benefits and their expiry or usage terms.
Subscription plans and estimated AUD pricing
Official plan labels and US dollar references are published by Firstleaf; the prices below are converted and shown in AUD as approximations to give readers a local-cost perspective. Conversion is approximate and based on mid-market USD-AUD rates in early January 2026. Use the AUD figures for budgeting and comparison, not as billing guarantees.
| Plan | Typical USD reference | Estimated AUD cost (approx) | Notes |
|---|---|---|---|
| Classic | US$90 | A$134 (approx) | Entry tier; 6-bottle boxes, member pricing in store. |
| Preferred | US$105 | A$157 (approx) | Higher retail value per box; potential Fine Wine inclusions. |
| Premier | US$120 | A$179 (approx) | Top-tier 6-bottle selection, higher average bottle value. |
| Fine wine plan | US$150 | A$224 (approx) | All Fine Wine bottles; highest retail value and savings. |
Plan features comparison
| Feature | Classic | Preferred | Premier / Fine wine |
|---|---|---|---|
| 6-bottle default | Yes | Yes | Yes |
| 12-bottle option | Available | Available | Available |
| Fine wine inclusion | Optional add-on | Possible | Guaranteed (or all Fine Wine) |
| Member store discount | 30% off on 6+ bottles |
Disputes, refunds and chargebacks
From a financial-advisory perspective, treat disputes as an escalation strategy only after preserving documentation. Firstleaf’s published position describes refunds, restocking fees and credits tied to whether an order processed or shipped. If you find an unexplained charge, reconcile dates against the documented processing cutoff.
If your bank or card issuer offers a chargeback process, it is a financial remedy that may be appropriate where you have documentation showing timely cancellation or unauthorised recurring charges. Keep timelines clear: banks expect evidence of attempted resolution with the merchant and clear billing dates to support a chargeback claim. If you pursue a chargeback, use the bank’s procedures and retain all correspondence and statements.
Consumer rights relevant to Firstleaf
Australian consumer protections address misleading subscription practices and require clear disclosure of recurring charges. Regulators have pursued cases where businesses made cancellation harder than sign-up. For Firstleaf members, this means regulators expect clarity about recurring billing, processing cut-offs and any post-processing fees; these legal norms strengthen your bargaining position if you experience unclear disclosures or unexpected charges. Keep interactions factual and document dates and communications.
Practical financial recommendations before you cancel
Considering that introductory offers are common, calculate the annualised cost if you continued on the recurring plan and compare it to your drinking frequency and cellar capacity. If your cellar is already large or your consumption has fallen, the marginal cost per consumed bottle rises quickly. Use the AUD plan estimates above to compare against local retail prices and decide if the subscription still delivers value.
From a value perspective, pausing or downgrading frequency preserves membership benefits without losing credits. If you have remaining credits, quantify their cash-equivalent value before terminating membership. If credits are small relative to likely restocking fees or lost member discounts, closing may still be appropriate.
How to cancel firstleaf - financial framing
How to cancel firstleaf is often asked in terms of timing and cost. The financially material points are: cancel or act before the processing cutoff to avoid that shipment charge; expect a restocking cost if an order has already processed; and know that credits or member-only pricing may expire after closure. Track the dates that determine your next billing cycle and treat the cutoff as the point of no return for that interval.
Do not assume that an attempted request after the processing cutoff will prevent a charge. If cost optimisation is the core reason for cancelling Firstleaf, model the expected remaining spend over 6-12 months versus alternative purchasing strategies such as buying mixed cases locally or selecting bottles ad hoc at retail prices. Use the AUD plan figures above to make a direct apples-to-apples comparison.
Address
- Address: Firstleaf Headquarters, 50 Technology Ct. Napa, California 94558, United States
What to do after cancelling Firstleaf
After you close a membership, verify your bank/card statements for at least two billing cycles to confirm no further recurring charges appear. Retain copies of confirmation messages and any reference numbers for at least 12 months. These items form the evidentiary basis if you later need to dispute a charge with your card issuer or escalate to a regulator.
Consider these next steps to protect your finances: review the value of any expired or remaining credits; compare annualised subscription cost versus buying locally; and if you rely on member discounts, evaluate whether occasional single purchases from the service still yield savings. Keep a short ledger of per-bottle effective cost under different sourcing options to inform future decisions.