What is Plenty Of Fish

Plenty Of Fish (POF) is an online dating service and mobile app that offers free messaging and profile features alongside optional paid subscriptions and in‑app purchases that add visibility and premium functions. It is used internationally, including a Canadian user base, and offers subscription management through its website as well as through the Apple App Store and Google Play Store.

How to cancel Plenty Of Fish

On iOS (App Store): Open Settings → tap your Apple ID → Subscriptions → select POF → Cancel Subscription. For POF’s guidance see the official help article: POF Help - Canceling or refunding your paid subscription.
On Android (Google Play): Open the Google Play app → tap your Profile icon → Payments & subscriptions → Subscriptions → select POF → Cancel subscription. You may also cancel via desktop Google Pay. See POF’s help page: POF Help - Canceling or refunding your paid subscription.
On the Web (POF.com): Log in at POF.com → Manage Account → Account Type → Cancel membership (or re‑subscribe from the same page). See POF’s help article for details: POF Help - Canceling or refunding your paid subscription.

What happens when you cancel

When you cancel a paid POF subscription it typically stops automatic renewal at the end of the current billing period; you generally retain access to paid features until that period ends. Cancelling does not automatically delete your POF account or personal data - your profile and messages usually remain unless you explicitly close the account. If you wish to remove your profile entirely, use the account settings on POF.com or the app to delete your account after cancelling the subscription.

Will I get a refund?

The general policy is that subscriptions are final and non‑refundable. There are jurisdictional exceptions: certain regions (for example, the EU, UK and Switzerland) may provide a 14‑day right of withdrawal for digital subscriptions, and specific U.S. states (for example, California, Arizona, Colorado, New York and others listed in POF terms) may allow cancellation without penalty within a short statutory window. If you purchased through Apple, refunds are handled by Apple (for example via reportaproblem.apple.com); if you purchased through Google Play, refunds go through Google. POF’s publicly stated practice is to rely on the app‑store channels for purchases made there, and to treat direct web subscriptions as non‑refundable except where local law requires otherwise. In Canada there is generally no automatic statutory cooling‑off period for digital goods, so refunds are not routinely provided unless a specific legal right or platform policy applies. For POF’s statements see their help and terms pages: POF Terms and POF Help.

Plenty Of Fish plans and pricing

Plan	Price (CAD)	Period	Features
1 Week Subscription	C$19.99	Weekly	Unlocks subscription features for one week (In‑App Purchase)
1 Month Subscription	C$29.99	Monthly	Full subscription for one month (In‑App Purchase)
Upgrade (C$19.99)	C$19.99	Unknown	In‑App upgrade option (listing does not specify period)
Upgrade (C$38.99)	C$38.99	Unknown	In‑App upgrade option (listing does not specify period)
Upgrade (C$59.99)	C$59.99	Unknown	In‑App upgrade option (listing does not specify period)
1 Token	C$2.99	Single purchase	Token for boosts or priority features
10 Tokens	C$14.99	Bundle	Ten‑token bundle for boosts or priority features

Your consumer rights in Canada

Canadian consumer protection requires clear disclosure of renewal and cancellation terms for subscriptions. POF’s “no‑refund” stance for subscriptions and its reliance on app‑store channels for purchases aligns with common digital service practices, but provincial consumer protection laws may still apply in cases of misleading practices or unfair renewal terms. Unlike the EU’s statutory 14‑day withdrawal, Canada does not generally grant a mandatory cancellation period for digital goods; Canadians who purchased through the Apple or Google stores will be subject to those platforms’ refund policies. If you believe POF has engaged in an unfair practice (for example, not clearly disclosing auto‑renewal), you can raise the issue with provincial consumer protection authorities or seek recourse through your payment provider.

Customer experiences

User reviews for POF are mixed. On Canada‑focused review sites there are relatively few verified positive reviews, while many complaints appear on review platforms. Common reported issues include fake or inactive profiles, unexpected renewals or hidden charges, and slow or unhelpful customer service responses. Sitewide reviews also cite degraded user experience and hostile interactions in some cases. These reports reflect customer sentiment on third‑party sites; individual experiences vary. For examples see community pages such as Trustpilot Canada - POF and Sitejabber Canada - POF.

Documentation checklist

POF account email/username and a screenshot of your subscription status (Manage Account page).
Purchase receipt or invoice showing date, amount and payment method (App Store/Google Play receipt or POF web receipt).
Payment method details (last four digits of card, PayPal transaction ID, or App Store/Google Play transaction ID).
Device and platform used to purchase (iOS, Android, or Web), including the date you first subscribed.
Any correspondence with POF support and confirmation numbers; if sending mail, record certified mail tracking information.

Common mistakes

Common errors include cancelling only the app on the device without confirming the subscription status (so automatic renewal remains active), assuming a cancelled subscription will be refunded automatically, and not keeping receipts or screenshots of subscription settings. For example, users who purchased through Apple sometimes cancel POF within the app but do not cancel the subscription under their Apple ID subscriptions, so charges continue. Another frequent mistake is waiting too long to request any refund claims that might be allowed under exceptions.

Comparative recap

Method	Refund	Difficulty
iOS (App Store)	Refunds are handled by Apple; request via reportaproblem.apple.com. POF does not process Apple refunds.	Easy to cancel; refund depends on Apple policy and review.
Android (Google Play)	Refunds are handled by Google Play; request via Google Play support (refund decisions per Google policy). POF does not process Google Play refunds.	Easy to cancel; refund depends on Google policy and review.
Web (POF.com)	Web subscriptions are processed by POF and are generally non‑refundable except where local law requires otherwise.	Moderate - canceling in account is straightforward, but refunds are unlikely.

After cancelling

After you cancel, save confirmation of the cancellation (screenshot or confirmation email), monitor your bank or card statements for any unexpected charges, and follow up promptly if renewal charges occur. If you need a refund and purchased through Apple or Google, use the respective platform’s refund request process; if you purchased on the web, contact POF support with your documentation. For how‑to steps and support pages, see POF’s help article: POF Help - Canceling or refunding your paid subscription, Apple refunds via reportaproblem.apple.com, and Google Play refund info at Google Play refunds. If you believe you were misled about renewal terms, consider contacting your payment provider or your provincial consumer protection office.

Address

If you need to send written cancellation or related correspondence, send via registered or certified mail (raccomandata A/R) addressed to:

Plentyoffish Media ULC
Attn: Cancellations
PMB 670, 142‑757 West Hastings
Vancouver, British Columbia V6C 1A1
Canada

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