Cancellation service N°1 in United Kingdom
Contract number:
To the attention of:
Cancellation Department – Now Membership
50 Broadway
SW1H 0BL London
Subject: Contract Cancellation – Certified Email Notification
Dear Sir or Madam,
I hereby notify you of my decision to terminate contract number relating to the Now Membership service. This notification constitutes a firm, clear and unequivocal intention to cancel the contract, effective at the earliest possible date or in accordance with the applicable contractual notice period.
I kindly request that you take all necessary measures to:
– cease all billing from the effective date of cancellation;
– confirm in writing the proper receipt of this request;
– and, where applicable, send me the final statement or balance confirmation.
This cancellation is sent to you by certified email. The sending, timestamping and integrity of the content are established, making it equivalent proof meeting the requirements of electronic evidence. You therefore have all the necessary elements to process this cancellation properly, in accordance with the applicable principles regarding written notification and contractual freedom.
In accordance with the Consumer Rights Act 2015 and data protection regulations, I also request that you:
– delete all my personal data not necessary for your legal or accounting obligations;
– close any associated personal account;
– and confirm to me the effective deletion of data in accordance with applicable rights regarding privacy protection.
I retain a complete copy of this notification as well as proof of sending.
Yours sincerely,
16/01/2026
Stopping Now Membership: What you need to know
About Now Membership
Now Membership, formerly known as NOW TV, represents Sky's flexible streaming service designed specifically for UK consumers who want access to premium entertainment without the commitment of traditional long-term contracts. This streaming platform offers a compelling alternative to conventional television subscriptions, allowing you to watch live and on-demand content across various categories including entertainment, cinema, sports, and children's programming. As a consumer rights specialist, I've assisted countless individuals with Now Membership cancellations, and understanding your rights from the outset is crucial to maintaining control over your subscription.
The service operates through monthly rolling contracts, which theoretically provides flexibility. However, many consumers find themselves frustrated when attempting to cancel, particularly when they discover that certain communication methods may not provide the documented proof they need. This is where understanding your legal position becomes essential. Under UK consumer protection law, you have specific rights regarding subscription services, and these rights extend to how you can communicate cancellation requests.
Now Membership delivers content through various devices including smart TVs, gaming consoles, streaming sticks, tablets, and smartphones. The platform has evolved significantly since its launch, expanding its content library and adjusting its pricing structure. For consumers, this means staying informed about what you're paying for becomes increasingly important. Therefore, keeping accurate records of your subscription details, payment dates, and any correspondence with the company is fundamental to protecting your interests.
The service appeals to budget-conscious viewers who want premium content without satellite dishes or engineer visits. However, the convenience of quick sign-up can sometimes obscure the importance of understanding cancellation procedures. In practice, many subscribers only investigate cancellation methods when they've already decided to leave, which can lead to rushed decisions and inadequate documentation. As a result, I always recommend familiarising yourself with cancellation procedures immediately after subscribing, ensuring you're prepared should your circumstances change.
Subscription plans and pricing
Now Membership operates through a membership model combined with individual entertainment passes. Understanding this structure is essential because it affects how cancellation works and what charges you might face. The membership itself provides the platform access, whilst entertainment passes give you actual content. This dual-layer system can sometimes confuse consumers, particularly regarding what needs cancelling and when charges will cease.
Current membership and pass structure
The Now Membership functions as a base account that you maintain, whilst entertainment passes are the actual subscriptions you pay for monthly. Each pass covers different content categories, and you can hold multiple passes simultaneously. This means your total monthly cost depends on which passes you've activated. From a consumer rights perspective, this modular approach offers flexibility but requires vigilance regarding what you're actually paying for each month.
| Pass Type | Monthly Price | Content Included | Typical Contract Length |
|---|---|---|---|
| Entertainment Pass | £9.99 | Sky Atlantic, Sky Max, comedy, drama series | Monthly rolling |
| Cinema Pass | £11.99 | Over 1,000 films, new premieres monthly | Monthly rolling |
| Sports Pass | £34.99 | All Sky Sports channels, live events | Monthly rolling or day passes |
| Hayu Pass | £4.99 | Reality TV shows and documentaries | Monthly rolling |
These prices reflect standard rates, though promotional offers frequently appear for new customers. This creates a common cancellation scenario: consumers sign up during promotional periods offering reduced rates, then face significantly higher charges when the promotional period ends. As a consumer rights specialist, I've seen numerous cases where individuals weren't adequately informed about post-promotional pricing, leading to bill shock and immediate cancellation requests.
Boost add-on and additional costs
Beyond the basic passes, Now Membership offers a \