What is Hedra
Overview
Hedra is a SaaS platform focused on video-generation and related subscription services used for presentations, training, and other media projects.
The service offers web and mobile subscription options, with features gated by credits or plan tiers.
Where subscriptions are managed
Subscriptions can be purchased or managed via the Hedra website (web) or through mobile app stores (Apple App Store and Google Play).
Payment processing and refund handling differ depending on the purchase channel.
How to cancel Hedra
Cancel via the Hedra website (web)
- Sign in to your Hedra account on the website.
- Go to Profile → Billing → click "Cancel subscription".
- Billing stops immediately; your account remains active until the end of the current billing period.
- For the official web cancellation instructions see Hedra - Cancel subscription.
Cancel via Apple App Store or Google Play
- For Apple purchases, manage or cancel subscriptions directly in your Apple ID subscriptions or at reportaproblem.apple.com per Apple policy.
- For Google Play purchases, cancel or request refunds in the Google Play subscriptions area using your GPA order number.
- Hedra’s published guidance directs Apple and Google store customers to follow the stores' processes; see the refund policy for details: Hedra - Refund policy.
What happens when you cancel
Access and billing
If you cancel on the website, billing stops immediately but your account stays active until the end of the paid billing period.
You retain any remaining credits in your account through the paid period and may reactivate the subscription at any time.
Data and account status
Cancellation typically does not delete your account or data automatically; your account remains accessible until the end of the billing cycle.
Always export any essential content before a planned termination if you need local copies.
Will I get a refund?
Refunds for web purchases
For purchases made via the Hedra website, you may request a refund within 14 days of the initial purchase or renewal.
Processing times vary by payment processor: approximately 3 - 5 business days (Paddle), 5 - 10 business days (Stripe), or about 48 hours for PayPal where applicable.
Refunds for app store purchases
Purchases made through Apple must be refunded through Apple’s channels (reportaproblem.apple.com) under Apple’s policies.
Google Play refunds are handled through Google Play using your GPA order number and are subject to Google’s refund rules.
For Hedra’s official refund-related guidance see Hedra - Refund policy.
Hedra plans and pricing
South Africa App Store pricing (listed)
Below are the in-app purchase prices for "Hedra AI Pro" as listed in the South African App Store at the time of the last crawl.
Prices are shown in South African rand (ZAR).
| Plan | Price | Period |
| Hedra AI Pro Weekly | R199.99 | Weekly |
| Hedra AI Pro Monthly | R299.99 | Monthly |
| Hedra AI Pro Yearly | R1,199.99 | Yearly |
Notes on pricing
App-store prices may vary by region and are set by the store listing; verify the exact price at purchase time in your App Store or Google Play account.
Hedra’s public documentation should be consulted for current offers and any promotional conditions.
Your consumer rights in South Africa
Cooling-off and the Consumer Protection Act
South African consumer law (e.g., the Consumer Protection Act) can provide a 14-day cooling-off right for certain transactions and protections against unfair automatic renewals.
These statutory rights may apply even if Hedra’s published policies do not explicitly reference them.
Action steps for South African customers
- Keep receipts and order confirmations as evidence of purchase and renewal dates.
- If you believe statutory rights apply (refunds or cancellation disputes), cite the Consumer Protection Act when contacting the vendor or your payment provider.
Customer experiences
Positive feedback
Some customers report that Hedra maintains facial identity well and is useful for presentations, training videos, and explainers.
These positive experiences highlight the product’s potential value for certain use cases.
Negative feedback
Multiple users have reported poor customer support, unaddressed accidental renewals, and technical issues such as failed video generation or excessive credit use.
There are also complaints about unexpected charges and dissatisfaction with advertised limits versus actual results; weigh reviews and test features before committing to longer-term plans.
Documentation checklist
What to collect before you cancel
- Account email and username used with Hedra.
- Order receipt or confirmation showing purchase date and transaction ID.
- If purchased via Apple or Google, the App Store/Google Play receipt and GPA/Apple order number.
- Billing method and last charged amount (card, PayPal, etc.).
Evidence for refund or disputes
- Screenshots of subscription status and billing history within your Hedra profile.
- Copies of all correspondence with Hedra support.
- Bank statements or payment provider records showing the charge.
Common mistakes
Assuming cancellation is automatic across platforms
Example: Cancelling on the website does not automatically cancel a subscription billed through the Apple App Store or Google Play.
Always verify which channel (web, Apple, Google) processed your payment and cancel through that same channel.
Missing required receipts or order numbers
Example: For Google Play refunds, not having the GPA order number can delay or prevent a successful refund request.
Keep all purchase receipts; request them from the store if you cannot find them in your email.
Comparative recap
Quick side-by-side
The table below summarizes cancellation and refund routes for each purchase channel to help you choose the correct path.
| Method | Cancellation steps | Refund route | Notes |
| Website (Hedra) | Profile → Billing → Cancel subscription on the Hedra site | Request via Hedra; refunds possible within 14 days (processor-dependent) | Billing stops immediately; account active until period end |
| Apple App Store | Cancel via Apple ID subscriptions or Apple support | Request refund through Apple (reportaproblem.apple.com) | Apple controls refund decisions and timelines |
| Google Play | Cancel via Google Play subscriptions | Request refund through Google Play using GPA order number | Google Play’s refund policy and timing apply |
How to use this recap
Identify where you purchased the subscription first, then follow the corresponding row above for the correct cancellation and refund path.
If in doubt, collect your receipts and contact the store or Hedra support with evidence.
After cancelling
Confirming cancellation
After cancelling, check your Hedra account billing section and your email for confirmation of cancellation and any final billing details.
Save confirmation emails and any reference numbers for future disputes.
Useful links
Address
Company headquarters
Hedra headquarters address as listed in company information: 2261 Market Street Suite 5341, San Francisco, California, 94114, United States.
Use the address for formal correspondence or legal notices when required.
Contact tips
If contacting support, include your account email, purchase receipt, and any relevant order numbers to speed up handling of cancellations or refund requests.
For app-store purchases, also contact Apple or Google support directly as they handle billing for their platforms.