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Cancellation service #1 in South Africa
Hedra is a SaaS platform focused on video-generation and related subscription services used for presentations, training, and other media projects.
The service offers web and mobile subscription options, with features gated by credits or plan tiers.
Subscriptions can be purchased or managed via the Hedra website (web) or through mobile app stores (Apple App Store and Google Play).
Payment processing and refund handling differ depending on the purchase channel.
If you cancel on the website, billing stops immediately but your account stays active until the end of the paid billing period.
You retain any remaining credits in your account through the paid period and may reactivate the subscription at any time.
Cancellation typically does not delete your account or data automatically; your account remains accessible until the end of the billing cycle.
Always export any essential content before a planned termination if you need local copies.
For purchases made via the Hedra website, you may request a refund within 14 days of the initial purchase or renewal.
Processing times vary by payment processor: approximately 3 - 5 business days (Paddle), 5 - 10 business days (Stripe), or about 48 hours for PayPal where applicable.
Purchases made through Apple must be refunded through Apple’s channels (reportaproblem.apple.com) under Apple’s policies.
Google Play refunds are handled through Google Play using your GPA order number and are subject to Google’s refund rules.
For Hedra’s official refund-related guidance see Hedra - Refund policy.
Below are the in-app purchase prices for "Hedra AI Pro" as listed in the South African App Store at the time of the last crawl.
Prices are shown in South African rand (ZAR).
| Plan | Price | Period |
|---|---|---|
| Hedra AI Pro Weekly | R199.99 | Weekly |
| Hedra AI Pro Monthly | R299.99 | Monthly |
| Hedra AI Pro Yearly | R1,199.99 | Yearly |
App-store prices may vary by region and are set by the store listing; verify the exact price at purchase time in your App Store or Google Play account.
Hedra’s public documentation should be consulted for current offers and any promotional conditions.
South African consumer law (e.g., the Consumer Protection Act) can provide a 14-day cooling-off right for certain transactions and protections against unfair automatic renewals.
These statutory rights may apply even if Hedra’s published policies do not explicitly reference them.
Some customers report that Hedra maintains facial identity well and is useful for presentations, training videos, and explainers.
These positive experiences highlight the product’s potential value for certain use cases.
Multiple users have reported poor customer support, unaddressed accidental renewals, and technical issues such as failed video generation or excessive credit use.
There are also complaints about unexpected charges and dissatisfaction with advertised limits versus actual results; weigh reviews and test features before committing to longer-term plans.
Example: Cancelling on the website does not automatically cancel a subscription billed through the Apple App Store or Google Play.
Always verify which channel (web, Apple, Google) processed your payment and cancel through that same channel.
Example: For Google Play refunds, not having the GPA order number can delay or prevent a successful refund request.
Keep all purchase receipts; request them from the store if you cannot find them in your email.
The table below summarizes cancellation and refund routes for each purchase channel to help you choose the correct path.
| Method | Cancellation steps | Refund route | Notes |
|---|---|---|---|
| Website (Hedra) | Profile → Billing → Cancel subscription on the Hedra site | Request via Hedra; refunds possible within 14 days (processor-dependent) | Billing stops immediately; account active until period end |
| Apple App Store | Cancel via Apple ID subscriptions or Apple support | Request refund through Apple (reportaproblem.apple.com) | Apple controls refund decisions and timelines |
| Google Play | Cancel via Google Play subscriptions | Request refund through Google Play using GPA order number | Google Play’s refund policy and timing apply |
Identify where you purchased the subscription first, then follow the corresponding row above for the correct cancellation and refund path.
If in doubt, collect your receipts and contact the store or Hedra support with evidence.
After cancelling, check your Hedra account billing section and your email for confirmation of cancellation and any final billing details.
Save confirmation emails and any reference numbers for future disputes.
Hedra headquarters address as listed in company information: 2261 Market Street Suite 5341, San Francisco, California, 94114, United States.
Use the address for formal correspondence or legal notices when required.
If contacting support, include your account email, purchase receipt, and any relevant order numbers to speed up handling of cancellations or refund requests.
For app-store purchases, also contact Apple or Google support directly as they handle billing for their platforms.
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Written by Mbali Williams
Digital-law graduate · 3 years experience
Graduate in digital law and passionate about secure written communication, I have been writing guides on certified mail and electronic registered delivery for 3 years.