What is Seranova
Seranova is a skincare and beauty brand that sells micro-infusion systems, serums and subscription-based consumables through multiple web storefronts. It also offers an AI-based review/marketing product under the Seranova AI brand, with monthly plans sold in USD.
The company operates separate online properties (for example shopseranova.co and seranovabeauty.com) with slightly different cancellation, warranty and returns rules; this guide summarizes those rules and how they apply to customers in Canada.
How to cancel Seranova
- For one-time orders placed at shopseranova.co: request cancellation within 12 hours of ordering. If your order has already shipped it cannot be cancelled - return options apply after delivery.
- For subscriptions billed through seranovabeauty.com: cancel or modify at any time by contacting Seranova support by email or phone (self-service portal reportedly unavailable or unreliable for some customers).
- If a subscription/order has already shipped and you still want a refund: you must return the package unopened; refunds after shipment are processed only after the returned package is received and inspected.
- When you contact support, provide your order number, account email, and relevant proof of purchase. If you prefer a written cancellation request, send a signed cancellation letter by registered mail (raccomandata A/R) to: 7030 Woodbine Ave Suite 500, Markham, ON L3R 6G2 and retain the tracking/receipt.
What happens when you cancel
If you successfully cancel a pre-shipment order within the applicable site window, future renewals will stop and you will not be charged for that shipment. For subscriptions, cancelling via support should stop future recurring charges. If cancellation occurs after an order has shipped, access to that shipment remains until you return it; refunds are subject to inspection and the company’s return rules.
Seranova may retain account data (order history, contact details) for its records and to process refunds or warranty claims; cancelling a subscription does not necessarily delete account data unless you request account closure through support and any applicable data-removal procedures are followed.
Will I get a refund?
Refund eligibility depends on which storefront and the timing. Key points from Seranova’s published policies: one storefront requires cancellations within 12 hours and otherwise refuses pre-shipment cancellation; refunds after shipment are possible only after return and inspection. Seranova’s return/refund policy (as published) also sets a 30-day return window from purchase for standard returns (sale items excluded), requires items be in original condition, and places return shipping costs on the customer. Approved refunds are typically processed within 14 business days after inspection.
Other warranty information states unopened products may be eligible for return within 90 days after contacting support, while opened products may not be returnable. Additionally, if an item is returned and found non-defective or returned for a reason unrelated to functionality, a US$49 fee may be deducted. Because policies differ across Seranova sites, expect case-by-case handling and keep documentation to support your claim.
Seranova plans and pricing
| Plan | Price | Period | Features |
| Seranova Micro Infusion System - 1-Month Supply (Canadian Glow) | C$172.28 | 1 month | 2 micro-infusion treatments, hydrating serum, 1-month kit |
| Seranova Micro Infusion System - 2-Month Supply (Canadian Glow) | C$245.00 | 2 months | 4 micro-infusion treatments, hydrating serum, 2-month kit |
| Seranova Micro Infusion System - approximate CDN via Ubuy (2-month supply) | C$224.00 | 2 months | 2-month kit imported via Ubuy (price shown without shipping/customs) |
| Seranova AI - Starter | US$49.99/month | Monthly | Up to 100 SMS review requests/month, 1 follow-up, basic routing |
| Seranova AI - Pro | US$79.99/month | Monthly | Up to 300 SMS review requests/month, 2 follow-ups, routing, auto-replies (30 positive replies/month) |
| Seranova AI - Business | US$129.99/month | Monthly | All Pro features plus up to 5 follow-ups, auto-replies for positive and negative reviews |
Your consumer rights in Canada
Canadian consumer protection includes distance-contract and cooling-off considerations in some cases, but applicability varies by province and by the type of contract. There is not an explicit Seranova policy statement guaranteeing a Canadian 14‑day cooling-off period. Consumers must receive clear cancellation and refund terms; overly restrictive or unclear terms can be raised with provincial consumer-protection authorities.
If you believe Seranova’s published terms conflict with applicable provincial rules (for example, a 12‑hour cancellation window that is inconsistent with local distance‑selling protections), consider contacting your provincial consumer protection office or your payment provider to explore options such as a chargeback if you cannot resolve the issue directly with Seranova.
Customer experiences
Public reviews reflect a mix of positive and negative experiences. Many customers praise Seranova’s support representatives (named staff such as Sasha, Vanessa, Neil, Oscar were cited) for prompt responses and problem resolution, including replacements or credit in some cases. Several users also report visible skin improvements after using the micro-infusion treatments.
Negative reports include difficulties cancelling subscriptions, unreliable self-service portals where subscriptions don’t display yet charges continue, at least one functional/device complaint (serum leakage), and reports or warnings about scam-like or look-alike sites that caused order delays or confusion. These mixed experiences underline the importance of keeping clear documentation when you purchase or attempt to cancel.
Documentation checklist
- Order number and date, receipt or invoice (digital or paper)
- Account email/username and payment method used (last four digits of card)
- Screenshots of order confirmation, subscription settings, and any billing charges
- All correspondence with Seranova support (emails, chat transcripts, dates/times)
- Tracking numbers and delivery confirmations for returned packages
- Photos of the product and original packaging (condition on arrival)
- Registered mail receipt (raccomandata A/R) if you send a cancellation letter and proof of postage/tracking
Common mistakes
Common errors include missing the strict 12‑hour cancellation window on shopseranova.co and assuming a self-service portal will stop recurring charges (some users report the portal not reflecting their subscription). Customers sometimes attempt to return opened products despite policies stating opened items may be non-returnable or exempt from warranty; this can lead to refused returns or deductions. Another mistake is failing to retain proof of postage or tracking - without registered-mail receipts or tracking info it is harder to prove you sent a cancellation letter or returned a package.
Comparative recap
| Method | Refund | Difficulty |
| Cancel within 12 hours (shopseranova.co pre-shipment) | Full refund / no shipment | Low (must act quickly) |
| Cancel/modify subscription via support (seranovabeauty.com) | Stops future billing; refund depends on timing of last charge | Low - Medium (requires contacting support; portal may be unreliable) |
| Cancel after shipment / return unopened | Refund possible after return received and inspected | Medium - High (return shipping & inspection required) |
| Standard return within 30 days (return policy) | Refund if accepted; sale items excluded; customer pays return | Medium (inspection, possible fees or deductions) |
| Unopened return within 90 days (warranty page) | Refund possible after support contact and return | Medium (requires support interaction) |
After cancelling
After you cancel, monitor your card or payment account for charge reversals or stopped recurring charges, and keep records of any confirmation from Seranova. If you return a shipment, retain tracking and follow up until the refund posts; approved refunds are typically processed within 14 business days after inspection according to Seranova’s policy but timing may vary.
Useful links: Seranova FAQ (shop storefront) shopseranova.co, Seranova main FAQ and support seranovabeauty.com, Seranova return policy (as published) seranova-beauty.co. For Canadian consumer guidance consider the federal Competition Bureau / consumer resources at competitionbureau.gc.ca or your provincial consumer protection office.
Address
Send registered-mail cancellation letters or returns (if requested by support) to:
7030 Woodbine Ave Suite 500, Markham, ON L3R 6G2