Cancellation service N°1 in United Kingdom
Contract number:
To the attention of:
Cancellation Department – Yourself First
Sycamore Drive, Radcliffe Manchester 4
M26 4SA Radcliffe Manchester
Subject: Contract Cancellation – Certified Email Notification
Dear Sir or Madam,
I hereby notify you of my decision to terminate contract number relating to the Yourself First service. This notification constitutes a firm, clear and unequivocal intention to cancel the contract, effective at the earliest possible date or in accordance with the applicable contractual notice period.
I kindly request that you take all necessary measures to:
– cease all billing from the effective date of cancellation;
– confirm in writing the proper receipt of this request;
– and, where applicable, send me the final statement or balance confirmation.
This cancellation is sent to you by certified email. The sending, timestamping and integrity of the content are established, making it equivalent proof meeting the requirements of electronic evidence. You therefore have all the necessary elements to process this cancellation properly, in accordance with the applicable principles regarding written notification and contractual freedom.
In accordance with the Consumer Rights Act 2015 and data protection regulations, I also request that you:
– delete all my personal data not necessary for your legal or accounting obligations;
– close any associated personal account;
– and confirm to me the effective deletion of data in accordance with applicable rights regarding privacy protection.
I retain a complete copy of this notification as well as proof of sending.
Yours sincerely,
14/01/2026
Cancellation Yourself First: Easy Method
What is Yourself First
Yourself First is a personal-development offering that markets personality tests, courses and subscription content intended to help users with self-awareness and wellbeing. It is operated by Yourself First Ltd, which manages subscriptions through its web app and - according to user reports - via mobile app stores.
The company promotes a “100% Money-Back Guarantee” and a support channel, but publicly available documentation and user reviews show mixed experiences around billing, cancellation and refunds.
How to cancel Yourself First
- If you purchased via the Yourself First web app: sign in at app.yourselfirst.com → Profile → Account settings → Manage Plans and follow the on-screen cancellation steps. If that does not work, email hello@yourselfirst.com for assistance and include your account email and order details.
- If you purchased through Apple App Store or Google Play: cancel the subscription through your Apple/Google account subscriptions (the app publisher page in each store). There is no clear documentation from Yourself First for these stores and user reports indicate cancellations via stores have been problematic; if store cancellation does not stop charges, contact Apple/Google support and your bank.
- If you need written confirmation or your cancellations are not acknowledged, send a registered post (registered mail / raccomandata A/R) addressed to Customer Service / Administration at the company address (see Address section below) requesting cancellation confirmation and keep the postal receipt as proof.
What happens when you cancel
When cancellation is processed via the web app, your recurring payments should be stopped and the subscription will not renew at the next billing date. Access to subscription content commonly continues until the end of the paid period you already paid for, unless the provider states otherwise.
Canceling does not automatically delete your account or the data associated with it; retention and deletion practices are governed by Yourself First’s privacy policy. If you cancel and continue to see charges, the charge may originate from the App Store/Google Play or require intervention by your bank to block further payments.
Will I get a refund?
Yourself First advertises a “100% Money-Back Guarantee” and reviews refund requests on a case-by-case basis. Where refunds are approved, the company states refunds are processed within 5 - 10 business days and are typically considered if requested within 30 days of purchase. This is their stated policy, not a guaranteed outcome in every case.
Refunds for purchases made through Apple or Google are generally handled by those stores under their own refund processes; Yourself First’s control over such refunds may be limited. If you cannot obtain a refund from the company or the app store, some users have successfully pursued charge reversals through their bank or card issuer, though banks have their own criteria and timelines.
Yourself First plans and pricing
| App | Plan | Price (CAD) | Period | Features |
|---|---|---|---|---|
| Love Yourself First | Premium Monthly | C$0.99 | Monthly | Full access to breathing & meditation content |
| Love Yourself First | Premium Yearly | C$9.99 | Annual | Full access to breathing & meditation content |
Note: Exact Canada pricing for an app specifically named “Yourself First” (2024/2025) was not available in the sources; the table above reflects available data for a similarly named app (“Love Yourself First”). If you subscribed to a product explicitly named “Yourself First,” check your account or billing emails for the exact plan and price.
Your consumer rights in Canada
Canadian consumers have protections under federal and provincial consumer protection laws that can apply to unfair practices, misleading representations and certain contracts. Some jurisdictions provide cooling-off or cancellation rights for particular types of purchases (for example, door-to-door sales or distance contracts) and there are implied consumer protections such as requiring accurate disclosure of recurring charges.
Yourself First’s public refund policy references UK, Australian and EU rights but does not explicitly reference Canadian consumer laws. If you believe your consumer rights under provincial or federal law have been breached, contact your provincial consumer protection office or the Competition Bureau for guidance and consider seeking a chargeback via your bank if you cannot resolve the issue directly with the merchant.
Customer experiences
Public reviews are mixed but skew negative. Trustpilot reviews frequently report unexpected recurring charges after a low-cost initial test, unclear subscription terms, difficulty cancelling and poor or absent customer support. Reddit threads and other user reports describe being charged substantially more than the initial test price, failing to stop recurring charges despite attempted cancellations, and ultimately resolving the issue through bank intervention or card blocking.
A small number of users reference the company’s theoretical money-back guarantee, but positive, detailed refund confirmations were rare in available sources. Independent blogs and forums that aggregate user reports also highlight hidden subscription complaints and difficult-to-cancel processes.
Documentation checklist
- Account email and username; order number(s) or transaction ID(s)
- Dates and screenshots of subscription status, billing notices and the canceled status (if any)
- Copies of emails exchanged with support and the content of any in-app messages
- Bank or card statements showing the charges (redact unrelated transactions)
- Registered post receipt and a copy of the posted cancellation letter, if sent
Common mistakes
Many difficulties come from cancelling in the wrong place: for subscriptions billed through Apple or Google, cancelling in the web app alone may not stop store-managed renewals. Another common error is failing to keep records - without order numbers or screenshots it is harder to prove the date of cancellation or the amount charged. Some users assume that deleting the app from their device will cancel the subscription; it does not. Finally, waiting too long to request a refund reduces the chance of a favorable outcome under the company’s stated 30‑day consideration window.
Comparative recap
| Method | Refund | Difficulty |
|---|---|---|
| Web app (app.yourselfirst.com) | Possible - refunds reviewed case-by-case under the site’s 100% guarantee | Low - Medium (follow Manage Plans steps; email support if needed) |
| Apple App Store | Handled by Apple; company documentation unclear - refunds inconsistent per reports | High (users report cancellations/charges continuing and needing bank help) |
| Google Play | Handled by Google Play; company documentation unclear - outcomes vary | High (similar reports of persistent charges despite attempted cancellation) |
| Bank/card dispute | Possible, depends on bank’s chargeback rules and evidence provided | Medium - High (effective but may take time and is not guaranteed) |
After cancelling
Keep copies of every confirmation, screenshot and any email(s) from support. If you do not receive clear confirmation of cancellation within a reasonable time, follow up with hello@yourselfirst.com and consider sending a registered letter requesting written confirmation to the address below. Helpful references: the company cancellation article at How to Cancel My Subscription and the refund policy at Refund Policy - Money-Back Guarantee. For community reports and experiences see public pages such as Trustpilot, a Reddit discussion at Reddit and a summary on MalwareTips.
Address
Put Yourself First Ltd, Customer Service / Administration, Sycamore Drive, Radcliffe, Manchester 4, M26 4SA, United Kingdom