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Cancellation service #1 in India
Aditya Birla is an Indian multinational conglomerate with businesses across fashion, retail, financial services, insurance and lifestyle brands.
This guide focuses on cancellation and refund procedures across selected Aditya Birla group services: Aadyam Handwoven (lifestyle), ABFRL (fashion & retail) and Aditya Birla Health Insurance.
The guide explains how to cancel orders or policies, expected refunds, consumer rights in India, documentation, common mistakes and next steps after cancellation.
Where available, links point to official or verified pages for the specific service policies listed below.
For retail orders (Aadyam, ABFRL), cancellations before dispatch prevent shipment and trigger a refund or credit per the merchant policy.
If the item has shipped, return and refund rules apply instead of cancellation; follow the merchant’s returns process.
When a health policy is cancelled, coverage ends from the cancellation date specified by the insurer or as per policy terms.
During the free-look, contract is voided and a refund (minus applicable deductions) is typically issued; after that, surrender charges or no refund may apply.
Account data (orders, policies) remain with the provider; refunds may be processed to the original payment method or as brand/store credit where specified.
For ABFRL, refunds may be issued as Brand Credits per the returns policy instead of direct bank refunds in some cases.
The group offers varied products: retail, lifestyle, brokerage subscriptions and insurance. Pricing differs by product and plan type.
The table below summarizes commonly published charges for Aditya Birla Money (brokerage) and certain finance products.
| Plan | Price | Period | Features | Source |
|---|---|---|---|---|
| Aditya Birla Money - Trade15 subscription | ₹999 | One-time | Brokerage fee ₹15 across segments (equity delivery, intraday, F&O, currency) | Chittorgarh brokerage calculator (source listed) |
| Aditya Birla Money - Trade10 subscription | ₹2499 | One-time | Brokerage fee ₹10 across segments (equity, F&O, currency) | Chittorgarh brokerage calculator (source listed) |
| Aditya Birla Money - Account opening charges | ₹750 | One-time | Trading + Demat account opening fee | Chittorgarh charges page (source listed) |
| Aditya Birla Money - Demat AMC | ₹436 | Annual | Demat account annual maintenance charge | Chittorgarh charges page (source listed) |
| Aditya Birla Money - AMC Normal Scheme | ₹450 | Annual | Trading account AMC (normal scheme) | Chittorgarh charges page (source listed) |
| Aditya Birla Personal Loan - Interest rate | 10.99% p.a. onwards | Annual | Personal loan interest starting at 10.99% p.a. | PaisaBazaar listing (source listed) |
| Aditya Birla Personal Loan - Processing fee | Up to 4% of loan amount | One-time | Processing fee on loan amount | PaisaBazaar listing (source listed) |
Employee reviews (Indeed / Glassdoor summaries) commonly highlight supportive managers, good work culture and alignment with personal goals, with ratings around 4.1/5.
Such feedback relates to employment experience rather than customer service or claims handling.
Waiting past the merchant cancellation window (24 hours for Aadyam, pre-dispatch only for ABFRL) often converts a simple cancellation into a return process with potential delays.
Not retaining order numbers, receipts or photos delays refund processing and dispute resolution.
Missing the free-look period or misunderstanding its start date can forfeit the right to a near-full refund.
Failing to submit a written request or to follow insurer-specified procedures (agent vs. company submission) may delay or reduce refunds.
| Service | Cancellation window | Typical refund outcome | Notes | Official reference |
|---|---|---|---|---|
| Aadyam Handwoven (Aditya Birla Lifestyle) | Cancel within 24 hours by email | Refund or return per policy; 7-day returns; defects replaced | Short cancellation window; retain order ID | Aadyam cancellations & refunds |
| ABFRL (Aditya Birla Fashion & Retail) | Cancel via My Account if product not dispatched | 15-day no-questions returns; refund in 2 - 5 business days or Brand Credits | Partial cancellation not allowed; full order cancelled | ABFRL returns & cancel policy |
| Aditya Birla Health Insurance | Free-look: online 30 days / offline 15 days; cancellable thereafter | Free-look: full refund minus days on risk & costs; then sliding scale: 75%, 50%, 25%, 0% | Refund amount reduces with time; formal written request required | Insurance refund guidance |
The Claims Section, G Corp Tech Park, 5th & 6th Floor, Kasar Wadavali, Ghodbunder Road, Thane 400601, India.
If cancellation or refund queries are not resolved online or via agent, send written correspondence to the Claims Section address above and retain proof of dispatch.
For retail order issues, use the merchant’s account portal and the official returns/cancellations pages linked in this guide.
Already sent a letter? Enter its tracking number to see its proof of dispatch and certified timestamp.
Written by Ayaan Bhatia
eIDAS legal expert · 6 years experience
Lawyer specialized in digital trust services and the eIDAS regulation, I have been helping individuals and businesses send legally binding certified mail for 6 years.