What is Elsa
Overview
ELSA is a speech-coaching app designed to help learners improve English pronunciation using personalised feedback and interactive exercises.
Primary features
The app offers guided lessons, AI-driven pronunciation scoring and progress tracking across mobile and web platforms.
How to cancel Elsa
Cancel: App Store (iOS)
- Open the App Store on your iPhone or iPad.
- Tap your profile photo, then Subscription(s) and select ELSA.
- Tap Cancel Subscription and follow Apple’s prompts. ELSA cannot cancel App Store subscriptions for you.
Cancel: Google Play (Android)
- Open the Google Play Store app and tap your profile icon.
- Choose Payments & subscriptions → Subscriptions → ELSA and tap Cancel subscription.
- ELSA cannot cancel Google Play in-app subscriptions for you; you must use Google Play.
Cancel: Web (ELSASPEAK.COM)
- Contact ELSA support (for example [email protected]) at least 1 business day before your renewal date to request cancellation.
- Do not rely on deleting the app or deleting your account - those actions do not cancel a prepaid web subscription.
What happens when you cancel
Access after cancellation
When you cancel a recurring subscription it will stop auto-renewing but you normally retain access until the current paid period ends.
Renewals and account data
Auto-renewal will be disabled for the subscription you cancelled. Your account data may remain unless you request deletion separately, and deleting the app does not cancel active subscriptions.
Will I get a refund?
App Store (iOS) refunds
- Refunds for purchases made through Apple must be requested from Apple; ELSA cannot issue those refunds.
- Use Apple’s Report a Problem page or contact Apple Support for App Store refunds.
Google Play (Android) refunds
- Google Play in-app purchases require refund requests through Google Play; ELSA cannot process these refunds.
- Open Google Play → Account → Order history, find the purchase and request a refund or report a problem.
Web (ELSASPEAK.COM) refunds
- Web purchases may be refunded if requested within 7 days of purchase according to ELSA’s web refund policy.
- Approved refunds are returned to the original payment method and can take approximately 30 business days to appear.
Elsa plans and pricing
Available plans
Pricing listed below is taken from the New Zealand App Store listing for ELSA Speak (In-App Purchases) and reflects the plan names as shown there.
Price table
| Plan | Price | Period | Features |
| Monthly | NZ$18.49 | Monthly | Varies |
| 3 Months | NZ$48.99 | 3-Month | Varies |
| 3 Months ELSA Premium | NZ$100.00 | 3-Month | Varies |
| 1 Year | NZ$144.99 | Yearly | Varies |
| 1 Year ELSA Premium | NZ$300.00 | Yearly | Varies |
| 1 Year (other tier) | NZ$39.99 | Yearly | Varies |
Your consumer rights in New Zealand
Key legislation
Under the Consumer Guarantees Act and the Fair Trading Act, services must be delivered with reasonable care, fit for purpose and as described.
When to take action
- If the service is not delivered, or renewal/ cancellation terms are misleading, this may be an unfair practice.
- You may lodge complaints with Consumer Protection NZ or seek remedies through the Disputes Tribunal if problems persist.
Customer experiences
Positive feedback
Many users praise ELSA for useful pronunciation feedback, personalised learning and an engaging, interactive approach to practice.
Negative feedback
Common complaints include unexpected charges after trials, difficulty cancelling trials or subscriptions, being charged after deleting accounts, and slow or limited refund support.
Documentation checklist
Essential items to keep
- Receipt or order confirmation (App Store/Google Play email or web payment receipt).
- Subscription ID, purchase date, and platform used (Apple, Google Play, or Web).
- Screenshots of subscription pages, renewal notices, or error messages.
When contacting support
- Include your account email, device type, and a clear request (cancel or refund) with dates.
- Keep copies of any support ticket numbers, replies and timestamps for escalation.
Common mistakes
Deleting app instead of cancelling
Users often delete the ELSA app thinking this cancels subscriptions. Deleting the app does not stop auto-renewals for in-app purchases.
Cancelling on the wrong platform
If you subscribed via the App Store or Google Play, you must cancel through that store. Contacting ELSA alone will not cancel those in-app subscriptions.
Late cancellation attempts
Waiting until after renewal can lead to immediate charges. For web subscriptions, request cancellation at least 1 business day before renewal.
Comparative recap
Platform comparison
| Platform | How to cancel | Refunds | Notes |
| App Store (iOS) | Cancel through Apple App Store subscriptions. | Request refund from Apple; ELSA cannot issue refunds. | ELSA cannot cancel or refund App Store purchases. |
| Google Play (Android) | Cancel through Google Play subscriptions. | Request refund from Google Play; ELSA cannot issue refunds. | ELSA cannot cancel or refund Google Play purchases. |
| Web (ELSASPEAK.COM) | Contact ELSA support (e.g. [email protected]) at least 1 business day before renewal. | Refunds available if requested within 7 days; processed to original method in ~30 business days. | Deleting account does not cancel prepaid web subscriptions. |
After cancelling
Next steps to monitor
- Check your bank or card statements for any unexpected charges after cancellation.
- Retain confirmation emails, support ticket numbers and screenshots until the billing period has passed.
Helpful links and contacts
Address
Corporate mailing address
ELSA Corp., 139 Old Orchard Drive, Los Gatos, California 95032, United States.
New Zealand postal note
ELSA does not publish a New Zealand-specific postal cancellation address; use the support email for web cancellations or the relevant app store for in-app subscriptions.