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Semrush is an all-in-one SEO and online marketing platform that provides tools for keyword research, competitor analysis, site audits, reporting and content optimization.
Agencies and individual marketers use it to track visibility, discover opportunities and generate reports for clients and teams.
Typical use cases include organic search research, backlink analysis, paid search monitoring and content planning.
Semrush is a subscription product sold directly and via mobile app stores and an App Center for add-on integrations.
When you cancel a paid subscription purchased directly, Semrush typically allows access until the end of your prepaid term.
For unpaid trials or certain free offers, Semrush may terminate access within about 3 business days.
Your projects, reports and account data generally remain associated with the account but may become inaccessible once the subscription expires.
Export any needed reports or data before the subscription end date to avoid losing access to worked materials.
Semrush provides a one-time, 7-day money-back guarantee only for initial annual subscriptions (12 months or longer) and initial add-on purchases purchased directly on Semrush.com with a credit card.
Monthly subscriptions and free or trial periods are explicitly excluded from refunds under Semrush’s policy.
Semrush bills in USD only; the table below shows the plan names and the approximate SGD conversions given in the verified data.
Estimated SGD figures depend on the active USD - SGD exchange rate and bank fees.
| Plan | Price | Period | Features |
|---|---|---|---|
| SEO Classic Pro (Monthly) | Approximately S$XXX.XX (USD 139.95 × active SGD/USD rate) | Monthly | Core SEO Toolkit, 1 user seat |
| SEO Classic Pro (Annual equivalent) | Approximately S$XXX.XX (USD 117.33 × active SGD/USD rate) | Monthly (billed annually) | Core SEO Toolkit with ~17% annual discount |
| SEO Classic Guru (Monthly) | Approximately S$XXX.XX (USD 249.95 × active SGD/USD rate) | Monthly | SEO Toolkit + Content Marketing, Historical Data |
| SEO Classic Business (Monthly) | Approximately S$XXX.XX (USD 499.95 × active SGD/USD rate) | Monthly | Full limits, API access, enterprise features |
| Semrush One Starter (Monthly) | Approximately S$XXX.XX (USD 199 × active SGD/USD rate) | Monthly | SEO Classic Pro + AI Visibility Toolkit |
| Semrush One Pro+ (Monthly) | Approximately S$XXX.XX (USD 299 × active SGD/USD rate) | Monthly | Includes historical data, content tools |
| Semrush One Advanced (Monthly) | Approximately S$XXX.XX (USD 549 × active SGD/USD rate) | Monthly | API, high limits, full features |
| Additional User (Pro / Starter) | Approximately S$XXX.XX (USD 45 × active SGD/USD rate) per user | Monthly | Adds user seat |
| Additional User (Guru / Pro+) | Approximately S$XXX.XX (USD 80 × active SGD/USD rate) per user | Monthly | Adds user seat |
| Additional User (Business / Advanced) | Approximately S$XXX.XX (USD 100 × active SGD/USD rate) per user | Monthly | Adds user seat |
Semrush’s published policy limits refunds to a one-time 7-day guarantee for qualifying annual purchases and excludes trials and monthly plans.
This limited guarantee may not match broader “cooling-off” expectations in some markets, though Semrush does not offer an extended statutory cooling-off period in its policy.
Some reviews (GetApp, Capterra) praise Semrush as a powerful, daily tool for SEO, valued for keyword research, reporting and competitor analysis.
Users highlight navigation and tracking capabilities as strong points for agencies and marketers.
Other reviews (Trustpilot, Reddit, GetApp, Capterra) report difficulties canceling, unexpected charges after attempted cancellation, and frustrations with refund strictness.
Users frequently mention multi-step cancellations, confirmation emails and occasional account access issues during trials.
Example: attempting to cancel a Google Play or App Store subscription from Semrush’s website. Mobile-store subscriptions must be cancelled through the respective app store.
Check where you originally subscribed before following cancellation steps.
Example: requesting a refund after 7 days for an annual purchase or not including billing/account details - these requests are likely to be denied under Semrush’s policy.
Submit written refund requests within the 7-day window and include all required details for best chances of approval.
The table below summarises cancellation method, where to cancel, and typical refund eligibility.
Use it to identify the correct channel before you act.
| Method | Where to cancel | Typical refund eligibility |
|---|---|---|
| Direct web subscription | Semrush account Billing / Subscriptions (Semrush.com) | Eligible only for one-time 7-day refund on initial annual purchases (if paid by credit card) |
| Apple App Store | Cancel via Apple subscription management | Refunds governed by Apple’s policies (not Semrush’s direct policy) |
| Google Play | Cancel via Google Play subscription management | Refunds governed by Google’s policies (not Semrush’s direct policy) |
| App Center / In-app add-ons | Email [email protected] before term end | Refunds depend on App Center Terms; contact App Center for specifics |
Watch your billing method for any unexpected charges in the next billing cycle and keep cancellation confirmation records.
If you requested a refund, monitor your payment method for the refund; Semrush states refunds may take up to 30 days to process.
Semrush principal place of business used in legal terms:
800 Boylston Street, Suite 2475, Boston, MA 02199, USA
For App Center cancellations or in-app feature non-renewal notices, email:
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Written by Eugene Chong
Digital-law graduate · 3 years experience
Graduate in digital law and passionate about secure written communication, I have been writing guides on certified mail and electronic registered delivery for 3 years.