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Cancellation service #1 in Malaysia
Endel is a subscription-based audio service that generates personalised soundscapes for focus, relaxation and sleep. The company operates online through its website and apps, and public support information points users to its help centre and email support rather than a phone line, which already tells you this is a digital-first service, not one with a local Malaysia branch.
If you signed up and now feel annoyed because the cancellation path is not obvious, you are not alone lah. Endel subscriptions are commonly managed through the same place where you bought them, which can be the web account, App Store, or Google Play, and that detail matters because deleting the app alone does not stop billing.
The paid part of Endel is access to adaptive audio sessions and sound environments designed for concentration, rest and sleep. The service is software only, with no hardware purchase attached, so the recurring charge is purely for digital access and ongoing subscription renewal.
In practical terms, users usually pay for convenience, personalised playback and full feature access across supported devices. Endel is also available on several platforms, but the billing relationship still follows the channel where the subscription was started, and that is where many cancellation mistakes begin.
For Malaysia, Endel does not publish a dedicated local cancellation address or clearly stated Malaysia-specific pricing page in RM on its public site. The usable benchmark from verified pricing data is RM47 per month for the monthly plan and RM425 per year for the annual plan, based on listed USD prices converted at 1 USD to about RM4.72.
Support is available through the help article and by email at [email protected], while phone support is not available and live chat is also not offered. That means if something goes wrong, your best protection is good records: screenshots, confirmation emails, and bank statement entries with dates and amounts.
Many Endel members get frustrated because they are scared of two things at the same time: losing access too early and still getting billed after cancelling. Before you cancel, open your account or store subscription page and note the next billing date, the active plan name, and the payment channel used for the original signup.
Take screenshots of the current subscription screen, the renewal date, and any trial wording shown in the app or store. If you are on the annual plan at $90.00 (RM425), one wrong tap or one missed date can cost much more than the monthly plan at $9.99 (RM47), so spending two minutes on proof is very worth it.
If you subscribed directly with Endel, the cleanest route is through your Endel account settings and support guidance. The official cancellation help page says users can manage cancellation through the app settings on supported platforms and through account management, and the official help article is published at Endel cancellation help.
The usual path is to sign in, open settings, find account or subscription, and then choose the cancellation option. If the cancellation button is missing, that usually means the billing is not direct with Endel and is instead tied to Apple or Google, so do not keep clicking around the app and assume it is done.
If you subscribed on iPhone or iPad, cancellation usually must be done in App Store subscriptions, not inside Endel itself. A lot of users miss this and think removing the app ends the plan, but the common reported issue is the opposite: the app is gone, the charge remains.
For App Store on iOS, open Settings on the device, tap your Apple ID name, tap Subscriptions, find Endel, then tap Cancel Subscription. For Google Play on Android, open Google Play, tap the profile icon, tap Payments and subscriptions, tap Subscriptions, choose Endel, then tap Cancel subscription and follow the prompts.
If the in-app or store route fails, email [email protected] with your account email, purchase channel, charge date, and amount. Endel does not list a support phone number and does not offer live chat, so email is the main direct support path besides help articles.
You can also send a registered letter if you want an extra paper trail, especially for a refund dispute or recurring charge complaint. Some consumers now use digital registered delivery services such as Postclic because it gives timestamped proof of sending, receipt and opening, which can be handy when you need a documented timeline.
In most app subscription setups like Endel, cancellation stops future renewal but does not normally cut access on the same day. If your billing date is 30 August and you cancel on 12 August, you would usually keep premium access until 30 August, then the subscription ends.
This timing is exactly why you should cancel before the next billing date but after checking whether you still want the remaining paid days. If you are on a free trial, the practical rule is stricter: cancel before the trial converts, because several user complaints mention being charged sooner than expected.
If you do not cancel, Endel subscriptions renew automatically on the next cycle through the original payment channel. Based on the available plans, that means another $9.99 (RM47) monthly charge or $90.00 (RM425) annual charge, depending on the plan you started with.
Automatic renewal is routine for app subscriptions, but it catches people when the active payment source is a saved card, Apple billing, or Google billing they forgot about. If your account screen still shows a renewal date after your cancellation attempt, assume the job is not finished yet.
Endel’s public cancellation help explains how to stop the subscription, but it does not clearly spell out a public data retention timeline on the verified source pages. So the practical move is simple: if you want to preserve anything useful, save it before cancelling because the public guidance does not promise long-term retention or export rights for personalised settings.
Your app account may still exist after the paid plan ends, but premium access will stop at the end of the paid period. If you later return on a free tier or reactivate, your experience may depend on the same login and platform account, so do not delete evidence of your cancellation just because the app still opens.
Here is the blunt truth: Endel’s verified public cancellation source explains how to cancel, but it does not publish a detailed refund schedule or a clear fee table for cancellation on that page. No cancellation fee was found in the available terms data, which is good news, but no strong public promise of pro-rated refunds was found either.
User complaints suggest refunds are not easy, especially when people discover charges late. One review says support replied with a no-refund position for charges older than 31 days, which is not the same as an official general policy, but it is still a useful warning sign about the likely success rate of late refund claims.
If you were charged after a failed cancellation or charged at trial conversion, ask for the refund immediately through the same billing channel that collected the money. For direct billing, email [email protected] with the account email, transaction date, exact amount, screenshots of the cancellation status, and a short request asking for refund confirmation in writing.
If the subscription was bought through Apple or Google, the refund request normally works best through Apple or Google account purchase support because they control the payment. This matters a lot because Endel may not be able to reverse a store-handled charge directly even if support agrees the case looks messy.
If Endel or the app store does not resolve an unauthorised recurring charge, Malaysian cardholders can raise a chargeback or dispute the recurring transaction with the issuing bank. The timeframe is commonly around 60 to 120 days from the transaction date or from when you discovered the problem, under Malaysia’s financial consumer protection framework tied to Bank Negara Malaysia requirements and the Financial Services Act 2013 or Islamic Financial Services Act 2013.
Use chargeback only after you have tried the normal support route and kept all evidence. Banks will usually ask for the merchant name, amount, date, your cancellation proof, and any email exchange, so a rushed complaint with no screenshots is much harder to win, can or not.
Plan | Price (USD / MYR) | Billing period |
|---|---|---|
Monthly Subscription | $9.99 (RM47)* | Monthly |
Annual Subscription | $90.00 (RM425)* | Annually |
Prices are approximate, converted from USD at the rate 1 USD ≈ 4.72 MYR, and you should check the official website for the exact local price shown at purchase.
The annual plan has the higher one-time commitment at $90.00 (RM425), while the monthly plan is the lower short-term commitment at $9.99 (RM47). If you paid monthly for a full year, the rough total would be $119.88 (about RM566), so the annual plan saves around $29.88, which is about RM141, compared with paying month by month.
That saving is meaningful only if you really use the app for many months. If your usage is on and off, the monthly plan costs more over a year but reduces the risk of getting stuck with a larger annual renewal that you forgot to stop.
No cancellation fee was found in the available terms data, and no hidden hardware fee applies because Endel is a software service. The real financial risk is not a penalty fee but an unwanted auto-renewal, especially on the annual plan where one missed date can mean another $90.00 (RM425) charge.
There is also mention in the raw market information of promotions and free trials, which means your first billing event may not match the standard full-price schedule if you joined through an offer. That is why the purchase receipt and subscription screen are more reliable than memory when you are trying to cancel fast.
In Malaysia, subscription disputes sit mainly under the Consumer Protection Act 1999, often called the CPA. The CPA does not create a universal cooling-off period for every online subscription, so if you bought Endel in a normal app or web flow, you should not assume you automatically get a free cancellation window with a refund.
A 10-working-day cooling-off period exists for certain direct sales contracts such as door-to-door or mail order contracts, but only when the contract meets specific written form requirements. For a typical Endel app or website subscription, that special cooling-off rule may not fit, so your stronger practical argument is usually unauthorised billing, misleading trial conversion, or failure to honour a valid cancellation.
If Endel ignores a valid complaint or keeps charging after cancellation, you can raise the matter with KPDN and, where suitable, file with the Tribunal for Consumer Claims Malaysia, known as TTPM. For a digital subscription dispute, your case becomes stronger if you can show the timeline clearly: signup date, cancellation date, charge date, and the amount taken.
Your complaint pack should include the purchase receipt, screenshots from the subscription page, emails to [email protected], and bank or card statement proof. If the issue is a card dispute rather than service quality, contact your bank quickly as well because chargeback time limits can run while you wait for merchant support.
KPDN is the ministry most Malaysian consumers think of when a trader problem becomes a proper consumer complaint. TTPM is the more formal route for consumer claims, and it is useful when you want a documented process rather than endless back-and-forth email.
For recurring payment disputes on cards, Bank Negara Malaysia’s complaint-handling framework also matters because your bank must handle dispute reports properly. In plain language, if a charge appears after a proven cancellation, you do not need to just absorb it quietly.
Overall rating trend: 0 positive and 5 negative reviews out of 5 unique reviews analysed. Based on that small but consistently negative sample, cancellation appears difficult rather than smooth, with the biggest problems being unexpected charges, trial confusion, and uncertainty about whether a cancellation actually worked.
There is also a Malaysia-relevant practical issue from user reports: deleting the app does not cancel the subscription. To stay balanced, the product idea itself still has appeal because personalised focus and sleep audio is a useful concept, but the cancellation and billing experience is where the complaints cluster.
Theme | Frequency | Typical example |
|---|---|---|
Unexpected charges | High | Trial became paid |
Cancellation confusion | High | Wrong billing channel |
Late refund denial | Medium | Older charge rejected |
Source | Rating | Main topic | Sentiment |
|---|---|---|---|
TrustPilot | 1/5 | Trial charge | Negative |
TrustPilot | 1/5 | Refund dispute | Negative |
Nubia Magazine | 1/5 | Cancellation difficulty | Negative |
Unstar | 1/5 | Billing practice | Negative |
Chargeback | 1/5 | Forgotten renewal | Negative |
If you want a senang dispute process later, build your evidence before touching the cancel button. The three most useful items are a screenshot of the plan page, a screenshot showing the next billing date, and the original receipt from Endel, Apple, or Google.
Also save the account email linked to the subscription and the exact plan amount such as $9.99 (RM47) or $90.00 (RM425). If support asks which account was billed and you answer with the wrong email, the case can drag on for days.
For refund requests, keep the transaction ID, billing date, payment channel, and amount charged. These details matter because a store purchase and a direct web purchase are handled differently, and support can reject vague requests that do not identify the transaction clearly.
After cancelling, save the cancellation confirmation page, any email from [email protected], and at least two months of bank or card statements if the problem involved recurring billing. This simple file set is usually enough for KPDN, TTPM, or a bank dispute.
The most common mistake is cancelling in the app when the billing actually sits with App Store or Google Play. Real-world result: the app looks inactive, but the store subscription remains active and renews on the next cycle.
Solution: match the cancellation path to the purchase path. If Apple billed you, cancel in Apple Subscriptions. If Google billed you, cancel in Google Play. If Endel billed you directly, use the Endel account path or email support.
This is the local issue mentioned in the research data, and it still catches plenty of people. Deleting Endel from your phone removes the app file, not the recurring billing authority attached to your Apple ID, Google account, or Endel account.
Solution: uninstall only after you have a cancellation confirmation screen or email. If you cannot produce that proof later, the bank or support team may treat the subscription as still active until the recorded cancellation date.
Several reviews point to trial confusion and unexpected charges after what users thought was a safe trial period. With a yearly amount like $90.00 (RM425), a missed deadline hurts more than a monthly miss, so annual subscribers need calendar reminders more than anyone else.
Solution: cancel at least one day before the renewal or trial conversion date shown in your billing screen. You usually keep access until the period ends anyway, so early cancellation protects your wallet without necessarily cutting your current access short.
Many users assume cancellation and refund are the same action. They are not. Cancellation usually stops future renewal, while a refund requires a separate request and often stronger proof, especially if the charge already settled.
Solution: if money has already been taken, ask for the refund in the same message but treat it as a second issue. Mention the charge date, amount, and why it should be reversed, such as post-cancellation renewal or unexpected trial conversion.
This mistake turns an easy case into a hard one. If support says there is no cancellation on record and you have no screenshot or email, you are left arguing from memory while the merchant and payment platform rely on system logs.
Solution: save the confirmation immediately and back it up outside the phone. A screenshot stored in cloud storage and a forwarded email copy to yourself can save a lot of headache later.
Method | Notice period | Fee | Difficulty |
|---|---|---|---|
Web / account | Before next billing | No specified fee | Easy |
App Store (iOS) | Before next billing | No specified fee | Medium |
Google Play (Android) | Before next billing | No specified fee | Medium |
Registered mail | 5-10 business days | Postage cost only | Higher, strong proof |
There is no single perfect method for every user. Web account cancellation is usually the fastest for direct subscriptions, store cancellation is necessary for Apple and Google billing, and registered mail is slower but useful when you need a formal record for a dispute.
The key is not speed alone but proof. If the amount at risk is annual pricing of $90.00 (RM425), a slightly more careful method with screenshots and follow-up email is often the smarter move.
Right after cancellation, verify that the subscription screen shows an expiry date instead of another renewal date. Then screenshot that page, save any confirmation email, and set a calendar reminder for the expected final access date and another reminder 3 days after that date to check your bank statement.
This tiny routine prevents the classic problem where users think the job is done and only notice the next charge weeks later. If the status still says active renewal, go back and cancel again through the correct channel immediately.
Monitor the next one to two statement cycles, especially if the problem already involved one unexpected charge. If a new Endel, Apple, or Google charge appears after cancellation, contact the billing platform first, then your issuing bank and request a chargeback or dispute for the recurring transaction if needed.
In Malaysia, banks commonly work within about 60 to 120 days from the transaction date or discovery of the issue, depending on card-network rules and bank procedures. Faster reports usually give you a stronger chance because the evidence trail is still fresh.
If you are leaving Endel but still want this kind of audio tool, there are cheaper and clearer alternatives. Brain.fm costs around $50 to $70 per year, roughly RM236 to RM330, while Noisli is around $10 per year, roughly RM47, and myNoise has a free option with an optional $10 donation, also about RM47.
For users who prefer a one-time payment instead of another recurring plan, Dark Noise is around $10 once, about RM47. If your main goal is productivity channels rather than ambient mixing, Focus@Will sits at about $10 to $15 per month, roughly RM47 to RM71.
No Malaysia-specific physical cancellation address for Endel was found in the verified public material used here. The service appears to handle cancellation mainly online through account settings, app-store subscription management, and email support, which is typical for a digital app company.
That means most Malaysian users should not waste time searching for a local office that probably does not process subscription terminations. Start with the correct billing channel, then email [email protected] if the account path fails or if you need written evidence for a dispute.
If you still want to send a formal notice, do it only as a backup to the online cancellation and email trail, not as the only action. A postal route can support a later complaint by showing you acted on a specific date, but it is slower than cancelling directly in the account or store settings.
The practical formula is simple: cancel in the correct channel, email the details, save proof, and monitor the next statement. That is the fastest way for a Malaysian user to end Endel cleanly and avoid another surprise charge lah.
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