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Cancellation service #1 in Canada
TD ID Assist is a subscription service marketed to some TD credit-card holders that offers identity- and credit-monitoring services, alerts, and identity-recovery assistance. The service is generally sold through third-party channels and has been associated in many reports with Sigma Loyalty Group Inc. rather than being presented as a TD‑operated product.
When cancellation is successful, access to monitoring, alerts, and identity‑restoration services will typically end at the point specified by the provider (often immediately or at the end of the paid period). Automatic renewals should stop after cancellation, but users report variability - some saw charges continue until they escalated. Your account data may be retained according to the provider’s privacy policy; ask the provider how long they keep records and whether they can delete your personal information.
Refund outcomes vary. Several users report that refunds for unused portions of a monthly fee are only issued if you explicitly request them at the time of cancellation; others describe resistance or difficulty obtaining reimbursement. If you believe you were charged without clear authorization or after a promised cancellation, request a refund in writing, keep proof of your request, and, if necessary, dispute the charge with your credit‑card issuer.
| Plan | Price | Period | Features |
|---|---|---|---|
| ID Assist (Gold or Platinum) | C$19.99/month plus applicable taxes | Monthly | Identity and credit monitoring (Equifax and TransUnion), alerts, credit reports & scores, identity restoration |
Note: Reports indicate ID Assist is provided by Sigma Loyalty Group Inc. and that enrollment has sometimes occurred after telemarketing calls. Confirm the provider and billing descriptor shown on your statement if you need to dispute charges.
Under Canadian consumer‑protection norms, recurring charges must be clearly authorized and consumers must have a reasonable way to cancel. If you experience unclear disclosure, unauthorized recurring charges, or unreasonable cancellation barriers, you may: raise the issue with your credit‑card issuer to dispute the charge; file a complaint with the Financial Consumer Agency of Canada (FCAC); and, where applicable, seek remedies under provincial consumer protection or advertising laws. Keep copies of communications and proof of cancellation attempts.
User reports are mixed but lean negative. Many describe aggressive or unclear sign‑up tactics, surprise billing, and difficulty cancelling - TD branches have sometimes been unhelpful or have denied affiliation, and several customers report needing to contact ID Assist directly. A smaller number of users report that the service does exist for TD cardholders and can be cancelled when handled correctly, though they still found marketing practices concerning.
Common errors include assuming a TD branch can cancel a third‑party subscription for you (branches have reported being unable to do so), not explicitly asking for a refund for a mid‑month cancellation, failing to obtain a cancellation confirmation or reference number, and not monitoring subsequent statements to ensure the charge stops. For example, a customer who only asked to “stop future charges” without getting a written confirmation later found the monthly fee continued.
| Method | Refund | Difficulty |
|---|---|---|
| Call ID Assist / billing number (user‑reported) | Possible if requested explicitly | Medium - High (users report pushback and inconsistent handling) |
| Visit TD branch | May require contacting ID Assist directly | High (branches may be unable or unwilling to cancel) |
| Registered mail to TD (proof of delivery) | Depends; provides strong documentation to support a refund dispute | Low - Medium (slower but gives legal proof of notice) |
After you cancel, keep all confirmation information and monitor your credit‑card statements for at least two billing cycles to ensure no further charges appear. If charges continue, immediately contact your card issuer to dispute unauthorized recurring charges. For help and complaints: visit the Financial Consumer Agency of Canada (FCAC), check your card issuer’s dispute process, and consider contacting consumer‑protection authorities in your province. If you want to stop receiving identity‑monitoring communications, contact the credit bureaus directly (Equifax Canada, TransUnion Canada).
Send written cancellation or complaint by registered mail (raccomandata A/R) to ensure proof of delivery:
Customer Feedback, TD Canada Trust, Toronto‑Dominion Centre, P.O. Box 193, Toronto, ON M5K 1H6
Already sent a letter? Enter its tracking number to see its proof of dispatch and certified timestamp.
Written by Amelia Clark
Digital-law graduate · 4 years experience
Graduate in digital law and passionate about secure written communication, I have been writing guides on certified mail and electronic registered delivery for 4 years.