Cancellation service n°1 in United Kingdom
Tracked Letter
Ending your BetterMe Fasting membership made easy
About BetterMe Fasting
BetterMe Fasting is a popular intermittent fasting app designed to help users manage their eating windows, track fasting periods, and achieve their health goals. The app has gained significant traction in the UK market, offering personalised fasting plans, meal suggestions, and wellness tracking features. Developed by BetterMe Limited, the service combines fasting timers with educational content about metabolic health, weight management, and lifestyle optimisation.
The app caters to various fasting protocols, from the beginner-friendly 12:12 method to more advanced approaches like 16:8 or 20:4. Users receive customised fasting schedules based on their fitness level, health objectives, and lifestyle preferences. Additionally, the platform provides water intake reminders, progress tracking, and motivational content to keep users engaged throughout their fasting journey.
Most importantly, BetterMe Fasting operates on a subscription model, which means users need to actively manage their membership to avoid unwanted charges. The service has attracted millions of users worldwide, with a substantial UK user base seeking structured guidance for intermittent fasting practices. Keep in mind that whilst the app offers valuable features, many users eventually decide to cancel once they've established their own fasting routine or found the subscription cost no longer justifies the benefits they're receiving.
Plans, features and pricing
Subscription options available
BetterMe Fasting typically offers several subscription tiers to accommodate different user needs and budgets. The pricing structure is designed to encourage longer commitments through discounted rates on extended plans. Here's what you need to know about the standard offerings:
| Plan Duration | Typical Price Range | Key Features |
|---|---|---|
| 1 Month | £15-£25 | Full app access, basic tracking |
| 3 Months | £30-£45 | All features, progress analytics |
| 6 Months | £50-£70 | Premium content, personalised coaching |
| 12 Months | £80-£120 | Complete access, priority support |
First, understand that BetterMe Fasting frequently runs promotional offers, particularly for new users. You might have signed up during a special discount period, which means your actual pricing could differ from standard rates. Additionally, the company occasionally adjusts its pricing structure, so always verify your specific subscription details in your account settings or confirmation emails.
Core features included
The BetterMe Fasting subscription provides access to a comprehensive suite of fasting tools. The fasting timer is the centrepiece, allowing users to start, pause, and track their fasting windows with precision. The app sends notifications when it's time to begin or end a fast, which helps maintain consistency.
Next, users gain access to educational content covering fasting science, nutrition basics, and wellness tips. The app includes a meal planning section with recipe suggestions tailored to support fasting goals. Progress tracking features let you monitor weight changes, fasting streaks, and personal milestones. Most importantly, premium subscribers often receive personalised coaching recommendations and can access exclusive content about advanced fasting techniques.
Why users decide to cancel
Through processing thousands of BetterMe Fasting cancellations, I've noticed several recurring patterns. First, many users achieve their initial goals and no longer need guided support for their fasting routine. Once you've established a consistent pattern, the app's features become less essential.
Additionally, cost considerations play a significant role. Users often realise they can track fasting periods using free alternatives or simple timers. Some subscribers discover the subscription auto-renewed without their awareness, prompting immediate cancellation. Others find the content repetitive after several months or prefer different approaches to health management. Keep in mind that these are perfectly valid reasons, and recognising when a service no longer serves your needs is financially prudent.
Terms of service and cancellation policy
Understanding your subscription agreement
When you signed up for BetterMe Fasting, you entered into a legally binding agreement governed by UK consumer protection laws. The company's terms of service outline your rights and obligations as a subscriber. Most importantly, BetterMe Fasting subscriptions typically auto-renew unless you take action to cancel before the renewal date.
The terms specify that by subscribing, you've agreed to recurring charges at the interval you selected during sign-up. This means if you purchased a three-month plan, you'll be charged again every three months until you cancel. Additionally, the company operates under the Consumer Rights Act 2015, which provides specific protections for UK consumers purchasing digital services.
Notice periods and billing cycles
Here's where many subscribers make costly mistakes. BetterMe Fasting requires advance notice before your renewal date to process cancellations effectively. Based on their standard policies, you should submit your cancellation request at least 48 hours before your next billing date to ensure it's processed in time.
| Action Required | Timing | Outcome |
|---|---|---|
| Cancel 48+ hours before renewal | Before billing cycle ends | No further charges |
| Cancel within 48 hours of renewal | Near billing cycle end | May be charged for next period |
| Cancel after renewal | After billing cycle starts | Charged for full period |
Keep in mind that your billing date isn't necessarily the same as your sign-up date. Check your original confirmation email or payment receipts to identify exactly when your subscription renews. This prevents the frustrating situation where you cancel what you think is "in time" only to discover you've been charged for another cycle.
Refund eligibility under UK law
UK consumer protection legislation provides specific rights regarding digital content subscriptions. Under the Consumer Contracts Regulations 2013, you have a 14-day cooling-off period from when you first subscribe. During this window, you can cancel and receive a full refund, though you may be charged for any content you've already accessed.
Additionally, if BetterMe Fasting fails to deliver the service as described or if there are technical issues preventing you from using the app, you may have grounds for a refund under the Consumer Rights Act 2015. However, once you're beyond the initial cooling-off period and the service has been functioning as advertised, refunds become discretionary rather than guaranteed.
Most importantly, document any service issues immediately. If the app repeatedly crashes, features don't work as promised, or you're charged incorrectly, screenshot these problems and note the dates. This evidence strengthens any refund claim you might need to make.
Why postal cancellation is your most reliable option
The problems with digital cancellation methods
After handling countless subscription disputes, I can tell you that postal cancellation provides the strongest legal protection. Whilst many companies offer online cancellation options, these systems can be problematic. First, cancellation buttons mysteriously disappear or become difficult to locate. I've seen users spend hours searching through account settings only to find the cancellation option buried under multiple menu layers.
Next, technical glitches can prevent cancellation submissions from processing properly. You might click "cancel," receive no confirmation, and assume everything's sorted, only to be charged again. Additionally, some users report that their cancellation requests seem to process successfully, but their accounts remain active due to unexplained system errors.
Email cancellations present their own challenges. Messages can land in spam folders, be marked as read by automated systems without human review, or simply be ignored. Without delivery confirmation, you have no proof that the company received your cancellation request. This becomes critical if you need to dispute charges later.
Legal advantages of Recorded Delivery
Sending your cancellation by Recorded Delivery creates an indisputable paper trail. Royal Mail provides proof of postage and confirmation when the letter reaches its destination. This evidence is invaluable if disputes arise about whether you cancelled in time or if the company claims they never received your request.
Under UK law, a properly posted cancellation letter is considered delivered even if the company doesn't acknowledge it. The legal principle is that you've fulfilled your obligation once you've sent the notice correctly. Most importantly, Recorded Delivery gives you a tracking number and signature confirmation, which serves as concrete evidence in any potential chargeback or legal proceedings.
Keep in mind that courts and payment providers take postal evidence seriously. If you need to escalate a dispute to your bank or card provider, showing Recorded Delivery proof significantly strengthens your position. I've seen numerous cases where this documentation made the difference between winning and losing a chargeback claim.
How Postclic simplifies the process
Whilst you can certainly handle postal cancellation yourself, services like Postclic streamline the entire process. Instead of formatting a letter, printing it, finding an envelope, visiting the post office, and paying for Recorded Delivery, Postclic handles everything digitally. You provide the necessary information, and they format, print, and send your cancellation letter via tracked delivery.
Additionally, Postclic stores digital proof of your cancellation in your account, making it easy to reference if needed later. The service costs less than the time and materials you'd spend doing it yourself, particularly when you factor in the trip to the post office. Most importantly, professional formatting ensures your letter includes all legally required elements, reducing the chance of the company rejecting your cancellation on technical grounds.
Cancelling by post - the complete guide
Information you'll need to gather
Before drafting your cancellation letter, collect all relevant account information. First, locate your subscription confirmation email from BetterMe Fasting. This contains your account details, subscription start date, and plan type. Next, find recent payment receipts showing the exact amount charged and your billing cycle dates.
You'll need your full name exactly as it appears on your account, the email address associated with your subscription, and any customer reference numbers from correspondence with the company. Additionally, note your current subscription plan and the next renewal date. Having this information readily available ensures your cancellation letter is complete and unambiguous.
Keep in mind that incomplete cancellation requests give companies grounds to delay processing. I've seen cancellations rejected because the letter didn't include sufficient identifying information. Spend an extra ten minutes gathering everything upfront rather than dealing with back-and-forth correspondence later.
Essential elements of your cancellation letter
Your cancellation letter must be clear, concise, and include specific components. Start with your full contact details at the top, including your name, address, email, and phone number. Date the letter with the day you're sending it.
Next, include a clear subject line such as "Formal Notice of Subscription Cancellation." In the opening paragraph, state explicitly that you're cancelling your BetterMe Fasting subscription and provide your account details. Specify the subscription plan you're cancelling and reference your most recent payment.
Additionally, state your expected last day of service based on your current billing cycle. Request written confirmation of your cancellation and specify that you expect no further charges. Most importantly, be polite but firm in your language. There's no need to explain why you're cancelling or to apologise, simply state the facts clearly.
Keep in mind that whilst I'm not providing a template here, your letter should be straightforward and businesslike. Avoid emotional language or lengthy explanations. The goal is to create a clear legal record, not to persuade or justify your decision.
Addressing your cancellation correctly
Sending your letter to the correct address is absolutely critical. Based on BetterMe Limited's registered information for UK correspondence, send your cancellation to:
- BetterMe Limited
- 27 Old Gloucester Street
- London
- WC1N 3AX
- United Kingdom
Double-check this address before posting. Sending your cancellation to the wrong location can delay processing and potentially result in additional charges. Additionally, always use Recorded Delivery through Royal Mail. Standard post doesn't provide the tracking and delivery confirmation you need for legal protection.
Timing your cancellation strategically
Timing is everything with subscription cancellations. First, identify your exact renewal date by checking your original sign-up confirmation or recent payment receipts. Your billing cycle might not align with calendar months, so don't assume.
Next, count backwards from your renewal date. You want your cancellation letter to arrive at least five working days before renewal to allow for processing time. This means posting your letter roughly seven to ten days before your renewal date, accounting for postal delivery time and internal processing.
Keep in mind that posting your letter on a Friday means it likely won't arrive until Monday or Tuesday. Plan around weekends and bank holidays. Additionally, if your renewal date falls during a holiday period, add extra buffer time. I've seen too many cases where people cut it too close and got charged for another cycle despite their best efforts.
What to do after posting
Once you've sent your cancellation via Recorded Delivery, your work isn't finished. First, save your proof of postage receipt in a safe place. Take a photo of it and store it digitally as backup. Track your letter using the Royal Mail tracking number to confirm delivery.
Next, monitor your email for confirmation from BetterMe Fasting. Legitimate companies should acknowledge your cancellation within a few working days of receiving it. If you don't receive confirmation within one week of delivery, follow up with another letter referencing your original cancellation and its tracking number.
Most importantly, watch your bank account or credit card statements carefully. Check that no charges appear after your expected final billing date. If you are charged despite cancelling properly, you have strong grounds for a chargeback. Contact your payment provider immediately, provide your Recorded Delivery proof, and explain the situation.
Tips from former members
Common mistakes to avoid
Through thousands of cancellation cases, certain errors appear repeatedly. First, don't wait until the last minute. Users who post their cancellation letters just days before renewal often find themselves charged anyway because the letter arrived too late or processing took longer than expected.
Additionally, never assume that deleting the app cancels your subscription. This is perhaps the most common misconception I encounter. Removing BetterMe Fasting from your phone has absolutely no effect on your subscription status. You'll continue being charged regardless.
Another frequent mistake is failing to keep records. Users who throw away their proof of postage or don't save confirmation emails find themselves powerless in disputes. Keep everything related to your cancellation in a dedicated folder, both physical and digital.
Keep in mind that changing your payment card details doesn't cancel your subscription either. The company may attempt to charge your old card, and if that fails, they might pursue other collection methods or report the debt. Always cancel properly rather than trying to avoid charges through indirect methods.
Protecting yourself from unwanted renewals
Prevention is better than cure when it comes to subscription management. First, set calendar reminders for one month and one week before your renewal date. This gives you ample time to decide whether to continue and to cancel if desired.
Next, create a dedicated email folder for subscription confirmations and receipts. When you sign up for any service, immediately file the confirmation email somewhere you can find it later. I've seen countless users struggle to cancel because they can't remember which email address they used or when their subscription renews.
Additionally, consider using a dedicated email address for subscriptions. This makes it easier to track what services you're paying for and when they renew. You can also set up filters to ensure subscription-related emails never go to spam.
What to do if you're charged after cancelling
If BetterMe Fasting charges you despite your proper cancellation, act immediately. First, gather your evidence: proof of postage, delivery confirmation, and copies of your cancellation letter. Contact your bank or card provider and initiate a chargeback, explaining that you cancelled in accordance with the terms but were charged anyway.
Next, send another letter to BetterMe Fasting, this time demanding a refund. Reference your original cancellation, include copies of your Recorded Delivery proof, and state clearly that the charge was unauthorised. Give them 14 days to refund the amount before you escalate further.
Most importantly, don't let companies wear you down. Some businesses count on customers giving up when faced with bureaucracy. Stand firm, keep detailed records, and escalate to the Financial Ombudsman Service if necessary. UK consumer protection laws are on your side when you've followed proper procedures.
Alternative approaches to consider
Before cancelling completely, consider whether BetterMe Fasting offers a pause option. Some users benefit from temporarily suspending their subscription rather than cancelling outright, particularly if they've paid for an annual plan and want to return later. However, verify any pause terms carefully to ensure you're not simply delaying charges rather than stopping them.
Additionally, check whether downgrading to a less expensive plan might suit your needs. If cost is your primary concern but you still find some value in the service, a cheaper tier might offer a middle ground. That said, don't let companies persuade you to keep paying for something you genuinely don't want.
Learning from the experience
Use this cancellation as a learning opportunity for managing future subscriptions. First, always read terms carefully before signing up, particularly the cancellation policy and auto-renewal terms. Understanding your obligations upfront prevents surprises later.
Next, maintain a subscription audit system. Create a spreadsheet listing every recurring payment, its cost, renewal date, and cancellation method. Review this quarterly to ensure you're not paying for forgotten services. I've met people who discovered they'd been paying for subscriptions they'd forgotten about for years.
Keep in mind that subscription services rely on passive customers who don't actively manage their memberships. By staying organised and proactive, you maintain control over your finances rather than letting companies extract money indefinitely for services you no longer use. The few minutes spent managing subscriptions properly can save hundreds of pounds annually.
Finally, remember that cancelling a subscription doesn't reflect poorly on you. Companies want you to feel guilty or awkward about cancelling, but it's simply a business transaction. You subscribed when the service met your needs, and you're cancelling now that it doesn't. That's perfectly reasonable consumer behaviour, and you should never hesitate to exercise your right to cancel when a service no longer provides value.