Ending your PLT Royalty membership made easy

What is PLT Royalty?

PLT Royalty is PrettyLittleThing's premium membership programme designed for fashion enthusiasts who shop frequently with the online retailer. For an annual fee, members gain access to exclusive perks including free next-day delivery, early access to sales, special discounts, and priority customer service. The programme launched as PrettyLittleThing's answer to competing loyalty schemes in the fast fashion industry, targeting their most dedicated customers who want VIP treatment and cost savings on delivery charges.

The membership operates on a subscription basis, automatically renewing each year unless you actively cancel. This is where many subscribers encounter difficulties - the automatic renewal catches people off guard, particularly if their shopping habits have changed or they've found the benefits don't justify the annual cost. From my experience processing subscription cancellations, PLT Royalty follows a pattern common among fashion retailer memberships: easy to join online, but requiring more formal procedures to exit.

Most importantly, PLT Royalty is managed through PrettyLittleThing's parent company structure, which means cancellation requests need to follow specific procedures. The service is registered to a corporate address in London, and understanding this administrative setup becomes crucial when you're ready to cancel. Keep in mind that while you signed up with a few clicks, cancelling requires a more deliberate approach to ensure your request is properly documented and processed.

The membership appeals primarily to frequent shoppers who order multiple times monthly, as the delivery savings can genuinely offset the membership cost. However, life circumstances change - budgets tighten, shopping habits evolve, or perhaps you've simply accumulated enough clothes. Whatever your reason for cancelling, you're certainly not alone. I've seen thousands of PLT Royalty cancellations, and the key to a smooth exit is following the correct procedure with proper documentation.

Plans, features and pricing

PLT Royalty operates on a straightforward annual membership model, though the company has occasionally tested different pricing structures and promotional offers. Understanding exactly what you're paying for helps you make an informed decision about whether to continue or cancel your membership.

Current membership structure

The standard PLT Royalty membership typically costs £9.99 per year, though this price can vary during promotional periods when PrettyLittleThing offers discounted sign-up rates. First-time members often receive special introductory pricing, sometimes as low as £5 or even £1 for the first year. This promotional pricing is where complications arise - many subscribers forget they've signed up during a sale period and are surprised when the full-price renewal hits their account.

Included membership benefits

PLT Royalty members receive unlimited free next-day delivery on all orders with no minimum spend requirement. This is the flagship benefit and the primary reason most people join. Additionally, members get early access to sales, typically 24-48 hours before general customers. You'll also receive exclusive discount codes throughout the year, though the frequency and value of these codes varies.

Priority customer service is another advertised benefit, meaning Royalty members supposedly receive faster response times when contacting support. In practice, the effectiveness of this perk varies considerably based on how busy the customer service team is. Members also gain access to exclusive product launches and limited-edition collections before they're available to regular customers.

When the membership stops making sense

From processing thousands of cancellations, I've noticed clear patterns in when PLT Royalty stops being worthwhile. If you're ordering less than twice monthly, the delivery savings probably don't justify the membership cost. Similarly, if you've started shopping elsewhere or your style preferences have shifted away from PrettyLittleThing's offerings, you're essentially paying for benefits you're not using.

Budget changes are another common trigger. That £9.99 might seem trivial, but when you're cutting unnecessary subscriptions, every recurring charge matters. Additionally, some members find that standard delivery times are perfectly adequate for their needs, making the next-day delivery premium unnecessary. Keep in mind that promotional discount codes are often available to non-members too, diminishing one of the membership's key advantages.

Terms of service and cancellation policy

Understanding PLT Royalty's cancellation policy is absolutely critical before you begin the cancellation process. The terms contain specific requirements that, if not followed correctly, can result in your cancellation request being rejected or delayed, potentially leading to an unwanted renewal charge.

Legal requirements in the UK

Under UK consumer law, specifically the Consumer Rights Act 2015 and the Consumer Contracts Regulations 2013, you have certain protections when cancelling subscription services. However, these regulations work differently for ongoing memberships compared to one-off purchases. PLT Royalty memberships are considered continuing contracts, which means the standard 14-day cooling-off period only applies to your initial sign-up, not to renewals.

Most importantly, you need to provide notice before your renewal date. The specific notice period should be outlined in PLT Royalty's terms and conditions - typically this ranges from 14 to 30 days before renewal. Missing this window is the single biggest mistake I see subscribers make. If you cancel after the renewal has processed, you're generally not entitled to a refund, though some companies offer goodwill refunds in certain circumstances.

Notice periods and renewal dates

Your renewal date is exactly one year from when you initially joined PLT Royalty. This date should be visible in your account settings, but I strongly recommend noting it separately in your calendar. Set yourself multiple reminders - one at 60 days before renewal, another at 45 days, and a final one at 30 days. This gives you ample time to send your cancellation letter and receive confirmation before any charges process.

The notice period requirement means you cannot simply cancel on the day before renewal and expect it to be processed in time. Postal cancellations require processing time, and companies are legally entitled to their stated notice period. From my experience, allowing 30-45 days before your renewal date provides a comfortable buffer for postal delivery, processing, and confirmation.

Refund policies and exceptions

PLT Royalty typically does not offer refunds for unused portions of your membership. If you cancel six months into your annual subscription, you won't receive £5 back for the unused six months. This is standard practice for annual memberships across the industry and is legally permissible provided it's stated in the terms and conditions.

However, exceptions exist. If you can demonstrate that the service failed to deliver promised benefits - for example, if free delivery wasn't applied to your orders or if you were charged delivery fees despite active membership - you may have grounds for a partial refund. Similarly, if the company changed the terms of your membership without proper notice, consumer protection laws may entitle you to compensation. Keep detailed records of any service failures if you plan to request a refund based on these grounds.

Automatic renewal notifications

Companies operating subscription services in the UK are required to notify you before automatically renewing your membership. This notification should arrive at least 14 days before the renewal charge processes, reminding you of the upcoming payment and providing information about how to cancel if you wish.

In reality, these emails often end up in spam folders or get overlooked among promotional messages. Never rely solely on receiving this notification - take proactive responsibility for tracking your renewal date. Additionally, receiving the notification doesn't extend your cancellation deadline; you still need to meet the notice period specified in the original terms and conditions.

Cancelling by post - the complete guide

Postal cancellation is the most reliable method for terminating your PLT Royalty membership, and in many cases, it's your only guaranteed option for creating a legally binding cancellation request with documented proof of delivery. Let me walk you through exactly how to do this properly.

Why postal cancellation is most reliable

After processing thousands of subscription cancellations, I can tell you that postal cancellation via Recorded Delivery provides something no other method can match: indisputable proof that your cancellation request was delivered to the company. Online cancellation forms can malfunction, emails can be filtered or ignored, and phone calls leave no paper trail unless you're recording them. A Recorded Delivery letter creates a legal record that's admissible as evidence if any disputes arise.

Additionally, postal cancellation puts you in control of the process. You're not dependent on website functionality, customer service availability, or phone system navigation. You create the cancellation request on your terms and timeline, then send it through Royal Mail's tracked system. This is particularly important for services like PLT Royalty where the cancellation process isn't always clearly explained on their website.

Most importantly, Recorded Delivery provides proof of the exact date your cancellation was delivered. This becomes crucial if there's any question about whether you met the required notice period. The tracking information and signature confirmation create a timestamped record that protects you legally.

Preparing your cancellation letter

Your cancellation letter needs to include specific information to be processed efficiently. First, include your full name exactly as it appears on your PLT Royalty account. Next, provide your account email address - this is how the company will match your letter to your membership record. Include your membership number if you have it, though your email address is usually sufficient for identification.

State clearly and unambiguously that you are cancelling your PLT Royalty membership. Use explicit language like \